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Blogging 101: Build An Audience Like A Comedian

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Nov 17, 2019 One tip for guest blogging is to make sure that you create content that is easily shareable. Grapevine fall season. And of course make sure that the content you write is your best material. How do you build an audience of people who don't like to read? One way is through podcasting. Aug 16, 2017 My Advice To A Comedian Looking To Build An Audience On Twitter? — it's just the best way to build an audience from scratch. If you posted a joke about what it's like.

Blogging 101: Build An Audience Like A Comedian

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Aug 22, 2017 Stay topical so that you can provide some certainty to your audience about the topic and make search engines like Google happy. And the 10 Ways to Make Money Blogging There are 10 paths to profit.

The idea of blogging is appealing to almost everyone I meet. 'It looks like so much fun!,' they say. 'And you can really make money?'

Blogging 101: Build An Audience Like A Comedian Joke

Aug 12, 2013 The secret to building a blog with a raving fan base that's ready to buy what you sell has nothing to do with how much content you create. It, instead, has to do with how good you are getting your content into the hands of more people. Why I Spend 80% Of My Time Promoting Content. Jun 29, 2016 Blogging is a powerful way to grow an audience and build trust with them before pitching your online course. By providing free content through blog posts, you attract people who are interested in learning from you and may end up paying you just to get your advanced material.

It is, and you can, but just like any undertaking, the bloom can fade from the rose quickly, especially if you're not seeing the growth you anticipated or immediately finding the traction that seems — although it's usually not — to just happen to some people.

Even more frustrating is when you've been blogging for a while, doing all of the right things, following all the blogging tips and tutorials you come across, and after building an audience, it plateaus. Sure, you love having a loyal following, but why do people stop coming on board?

I wanted to share some best practices for bloggers of all niches, sizes, and levels of experience. We are going back to the basics with a little Blogging 101. These best practices certainly don't guarantee that you'll become the next millionaire blogger, but keeping these in mind may at least keep the fun and excitement going for a while.

Blogging 101: How To Build And Grow Your Audience

START SMART

When you're first launching a site, it can be very tempting to choose a hosted platform like Blogger or WordPress.com, or to go with a free theme and the most basic of designs. Top 5 seo tools. There's nothing wrong with that, and some of the most successful bloggers started or maybe even still blog that way.

But if you're serious about growing your blog, and aren't just testing the waters, I encourage you to go all in. Choose a platform like WordPress.org (my favorite) and invest in self-hosting. It may cost you as little as $5/month but immediately sets you up to be a more professional blogger. It opens up all kinds of opportunities for monetization, should you choose to go in that direction, and it saves you a lot of time and stress if, down the road, you decide to move to self-hosted from hosted.

I also find that committing even that small amount of money keeps bloggers motivated — it's easier to walk away or get frustrated when there's no skin in the game, so to speak.

Blogging 101: Build An Audience Like A Comedian Job

And once you're started, no matter what platform you've selected, make sure to immediately paint on your blank slate. Create an About page, a Contact page, a Policies and Privacy page, and set up the categories and/or tags that you think you'll most often be using on your site. Make the navigation and design as easy and elegant as you can. Simple is fine.

EARLY ON, ESTABLISH A POINT OF VIEW

The beauty of blogging is that it's your space. It can change as you did. When I started my site in 2007, it was under a different name and I wrote about wanting to lose weight, wanting to start running, and healthy food recipes. After a year or two, the weight was gone, I was a dedicated runner, and I'd realized that I hate cooking, so my life perspective was very different. After a series of poorly executed branding changes, I finally discovered what I'm really passionate about: helping inspire busy people to get fit and helping bloggers grow their sites using social media and marketing. BOOM.

Through these changes, I made sure that my About page and other branding was crystal clear. So if you read my site in 2007, you knew what I stood for, just as you do now. Make sure you let your readers know what they get when they subscribe to your content — and if it changes, make sure your established POV changes, too.

FOLLOW THE 20/80 RULE

You know the 80/20 rule, right? 80 percent of the time do one thing (eat healthy, for example) and 20 percent, do the other (indulge in chocolate cake!). I love this, but in terms of blogging — especially when you want to grow — I think most people think they should spend 80 percent of the time marketing their own content and 20 percent on others'.

It's the opposite. I encourage bloggers to spend enough time on their own content to create quality posts and promote them well, but spend much more time engaging with other bloggers. Comment on, share, pin, tweet, etc. Robotics. their links. If you are compelled, do a roundup of other people's posts on your site so you have the benefit of new content on your site but celebrating the work of others. Truly, this can make a massive difference.

REMIND YOURSELF WHAT YOUR REAL GOALS ARE

One of the biggest things that comes up when I chat with bloggers — either casually or because they've booked a consultation with me — is that they get frustrated with their analytics. They feel they don't have enough pageviews or Facebook fans or Twitter followers or email subscribers or insert-your-metric here.

Most of the time, though, when I ask them why the numbers matter so much, they can't give me a good answer. I dig deeper and ask why they blog and the answers usually come down to 'because I love to write,' 'because I want to help people' or 'because I want to make money.' The first two reasons really can't be measured with pageviews. They can be measured in lives changed — emails from readers thanking the blogger and insightful comments shared. And that can mean bloggers with 10 monthly pageviews are a success, based on their own criteria.

Blogging 101: Build An Audience Like A Comedian Dies

Do the numbers matter? Sure, they can. If you're making money on the number of pageviews or subscribers you have, it can be upsetting to not see them grow. And everyone wants to know that their work is appreciated by as many people as possible. But if you're getting frustrated, and it's taking the fun out of blogging, why not take an analytics break? Take 7, 14 or even 30 days away from checking numbers and get back to the why of blogging.

Bottom line? YOU DO YOU. The moment you try to be like everybody else, and follow the same 'how-to' guides is the moment you lose the spirit of what makes your site so special in the first place. Growth comes with authentic, passion-driven posts.

  • How To Use Twitter Analytics To Build Your Social Media Strategy- Apr 5, 2017
  • How To Keep Your Readers Engaged- Jun 29, 2016
  • Keys To Creating Content With Viral Potential- Mar 16, 2016
  • 5 Tips For Healthy Living- Jan 8, 2016
  • How To Back Up Your Blog- Nov 23, 2015
  • 7 Tips For Successful Blogging- Oct 28, 2015
  • Blogging 101: How To Build And Grow Your Audience- Jul 14, 2015
  • 5 Steps To Making Money Blogging- May 20, 2015




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